Objectives: The aim of this assignment is to make the reader understand the key concepts and principles of marketing in the travel and tourism industry also as the key points affecting marketing environments and its function in different segments of the tourism industry. Analyzing the function of marketing as a management instrument‚ understanding the roll of marketing mix in the tourism sector and at last but not least learn how to use the promotional mix in the sector. Contents 1.
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Economic Impacts of Tourism on Destinations TOWN OR CITY COUNTRYSIDE AREA SEASIDE RESORT POSITIVE IMPACTS One of the positive impacts of getting tourists into the country is increased employment. When a city gets lots of tourists into it they need to build new hotels and attractions that will keep the increasing number of people coming. This means that there are more people needed fort building the hotel and than to run the hotel so many people get new‚ mostly permanent jobs and the number
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Impact of Tourism on the Environment (Negril) Negril is situated on the western end of the island of Jamaica. It is known as the 7 mile beach even though it is slightly longer than 6.4 km in length. Negril is also called the tourism capital of Jamaica. Tourism is travel for business‚ leisure or recreational purposes and therefore has many impacts on the environment: as natural habitats both aquatic and terrestrial are being destroyed and damaged when hotels and roads are being built‚ causing pollution
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Most Tourists are unlikely to learn very much about the countries they visit It was not so long ago that travel was the privileged pastime of the wealthy. The poor might migrate‚ moving their homes from one place to another in order to live better or just to survive‚ but only the affluent could afford travel for sightseeing‚ amuse-ment‚ and business. Nowadays everybody could go travelling‚ a lot of Travel & Tourism Industry ‚which provide tourism services for leisure ‚business ‚recreational
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London Tourism Statistics – Key Facts How Much Do Visitors Spend in London? In 2009‚ there were - 10.8 million domestic overnight trips to London‚ generating a total spend of £2.2bn - 14.2 million inbound visits to the region‚ together accounting for £8.24bn How does Tourism in London Compare to Other Regions? Domestic Inbound Trips Spend Trips Spend % % % % London 11 13 56 57 East of England 10 8 8 5 East Midlands 8 6 4 3 West Midlands 8 7 6 4 North West 13 14 9 8 North East 4 4 2
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Tourism Destinations Assignment for 14th July 2013 Student name: Ciprian Ovidiu Golache Id number: 4068835 Contents Introduction 2 The appeal of current leading tourist destinations compared with that of currently developing tourist destinations and evaluation of how characteristics of a tourist destination affect its appeal 3 Economic characteristics 3 Physical characteristics 4 Social characteristics 5 Political characteristics 6 Destinations 6 Appeal 7 Issues that affect the popularity
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The Authority on World Travel & Tourism Travel & Tourism Economic Impact 2013 World WTTC Travel & Tourism Economic Impact 2013 1 For more information please contact: Rochelle Turner Research Manager rochelle.turner@wttc.org © 2013 World Travel & Tourism Council Contents The Economic Impact of Travel & Tourism 2013 Foreword.................................................................................................................................................
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has created most of the glory‚ in Kerala nature rules. This beautiful coastal state of India is the country’s ambassador to the world of travel and tourism. From the lagoons & backwaters that meander through the enchanting landscapes‚ to the rich and colourful culture & heritage that weave a tapestry of tourism delights‚ Kerala is a dream holiday destination of India. Thiruvanthapuram Thiruananthapuram or Trivandrum retains its past glory of the capital of a princely state. The capital of
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author will be discussing the factors which influence the travel and tourism industry and defining the marketing mix. Marketing; The term marketing is a complex management tool and can be defined many ways. Marketing can be defined as being all about getting the right products to the right customer at the right time; in general the term marketing is the action or business of promoting and selling products and services. Marketing is based on thinking about the business in terms of customer
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2008 Travel and Tourism GCE AS and A Travel & Tourism Teachers’ Guide 1 Contents GCE AS and A Level Travel and Tourism Teachers’ Guide (03/09/10) Page 1. Introduction 1.1 - Rationale 1.2 - Overview of New Specification Support for Teachers 2.1 - Resources 2.2 - NGfL Cymru 2.3 - Websites Unit Guides AS 3.1 - Unit 1 : Introducing Travel and Tourism 3.2 - Unit 2 : Investigating Tourism Destinations 3.3 - Unit 3 : Marketing in Travel and Tourism 3.4 - Unit 4 : Working with customers in Travel and
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