Vision and Mission Statement for KKD c. External Audit - EFE Matrix d. Competitors Analysis - CPM e. Financial Ratio Analyses f. Internal Audit - IFE Matrix aveA
3 3 4 4 3 4 3 4 - 0.30 0.30 0.15 0.30 0.60 0.40 0.20 0.15 0.60 0.15 0.20 - 3.35  Based on the above analysis, the most important critical success factor that affects
0.15 2 0.3 2 0.3 New Product Activity 0.15 3 0.45 3 0.45 Advertising 0.1 1 0.1 3 0.3 1 2.8 3.15 7.2. EFE-External Factor Evaluation Matrix The weighted average score
of their value to the relevant firm. Again, the weights for this matrix are identical to those in the EFE and IFE matrices. The attractiveness score (AS) is then
budgeting for the company. An additional portion of this report including the swot analysis, twos matrix, CPM, QSPM and others explain the strategic position of the
Results 1 - 9 of about 9
0.40 0.45 0.45 0.45 0.12 0.18 0.18 0.28 0.15 Total 1.00 3.28 2.71 3.06 External Factor Evaluation (EFE) Matrix Key External Factors Weight Rating Weighted Score Opportunities
Purchasing 49% 44% 43% Storing 2% 4% 3% Process 11% 13% 14% Packaging 1% 1% 1% Storing goods( in case of frozen and others) 3% 7% 8% Distribution 17% 19% 18% Sales
2.2 billion 1,051 240 700 200 2.3 billion 902 300 898 (1.59) 6.61 (7.78) 307 21.99 Market size & growth analysis (last four years) Although the overall market size