PEST Analysis A scan of the external macro-environment in which the firm operates can be expressed in terms of the following factors: * Political * Economic * Social * Technological The acronym PEST (or sometimes rearranged as "STEP") is used to describe a framework for the analysis of these macroenvironmental factors. A PEST analysis fits into an overall environmental scan as shown in the following diagram: Environmental Scan | / | \ | External Analysis | Internal
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| General Mills Inc. | Executive Summary | | Xiao(Cynthia) Chen | 2012/4/24 | | Executive Overview General Mills (NYSE:GIS)‚ our company‚ is a global consumer foods company. We develop distinctive value-added food products and market with our unique brand names. We work continuously to improve our established products and to create new products that meet our customers’ potential needs and preferences. Our company has $14.88 billion in sales last year. Our sales has grown substantially
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PEST POLITICAL ECONOMIC Over the years‚ the Philippines has gone from being one of the richest countries in Asia to being one of the poorest. It has experienced growth and development since World War II. The current administration under President Gloria Macapagal-Arroyo is aiming for a more rapid growth in the coming years. In 2004‚ the Philippine economy grew by 6.1% surprising everyone. In 2005‚ the Philippine peso appreciated by 6%‚ the fastest in the Asian region for that year
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Name: Organisations Management and People Module code: HR 1004 Id : 105353 Pest analyses‚ also partially known as “STEP”‚ has always been undertaking a vital role to every dynamic of all business organisations. Each and every organisation has to undergo involvement and interference of certain factors relating political‚ environmental‚ social and technological factors (PEST). These factors may contain striving from other companies‚ price variation‚ unreliable raw material
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INTRODUCTION This chapter identifies the main external influences on the UK market for private security and fire protection‚ using the four headings of a PEST analysis: political‚ economic‚ social and technological. Where such influences have more than one dimension‚ they are considered under the heading that is considered to be the most relevant. POLITICAL FACTORS The Terrorist Threat Precautions against terrorist attacks have been stepped up since the events of 11th September 2001‚ and
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Management Practice. 9th Edition.London and Sterling‚ VA: Kogan Page. Beer‚ M.‚ Spector‚ B.‚ Lawrence‚ P. R.‚ Mills‚ Q. D.‚ and Walton‚ R. E. (1984) Managing Human Assets. New York: Free Press. Boxall‚ P. (1992) “Strategic Human Resource Management: beginning of a new theoretical sophistication?” Human Resource Management Journal 2 (3): 60-79 Beer‚ M.‚ Spector‚ B.‚ Lawrence‚ P.R.‚ Mills‚ D.Q.‚ Walton‚ R.E Keenoy‚ T. (1990)‚ "Human resource management: rhetoric‚ reality and contradiction"‚ International
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Tutorial 1: Markets and Organizations Q1. Case Study [pic] Managing external influences First Group (First) is the UK’s largest transport operator‚ employing more than 137‚000 people in the UK and the USA. In the UK‚ it runs rail services carrying around 275 million passengers a year. It is the UK’s largest bus operator and also runs a rail freight business. In the US‚ it operates school transport for nearly four million students a day. The company is seeking to extend it operation in UK
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A GLOBAL / COUNTRY STUDY AND REPORT ON “ PESTLE Analysis and Sector ial Study of Russia” Today we are at the door step of 21st century. The world is widening without having a New and new developments are coming these days in all fields all over India to make the people life more comfortable and luxurious. The industries are growing so fast in India in order to satisfy all the needs of people. Similarly Gov. has supported to these companies for their development and progress of private
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2.1.1 POLITICAL The hotel industry had evolved very rapidly since the opening policy in 1978‚ after that the economy has gradually transformed to a market-oriented one. The reform has created a much better business environment for the hotel industry development (Hornsby‚ 1990). According to Kotler (1996)‚ The political environment is strongly affect hospitality industry‚ political environment is made up of laws‚ government agencies and pressure groups influence and limit the activities of various
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The organizational problem of General Mills Inc. Introduction As organizational behavior plays an important role in managing an organization‚ so it is necessary to discuss some issues about organizational behavior. This essay will introduce General Mills‚ Inc. briefly and summarize the problem of General Mills‚ Inc. This essay will also show the discovery in academic literature about the problem. The aim of this essay is to analyze the problem relevant to academic literature and illustrate the
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