London‚ UK‚ 11th June 2012 Lycamobile UK gets the larger piece of the international mobile calls pie. Lycamobile‚ the global leader for low cost international mobile calls‚ affirms its position as the most used MVNO in the UK leading the way in brand awareness and usage according to research. Sample research conducted by YouGov revealed Lycamobile as the number one consumer brand for international mobile calls across the globe. In the research study conducted for Lycamobile it was established that
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typically a short summary of the contents of the document.] 2012 PaIn [Type the company name] 7/26/2012 SMART PHONES * What is a Smartphone? A smart phone is a mobile phone that offers more advanced computing ability and connectivity than regular phone. The first Smartphone’s mainly combined the functions of a personal digital assistant (PDA) and a mobile phone or camera phone. Today’s models also serve to combine the functions of portable media players‚ low-end compact digital cameras
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6 Mobile Marketing This is the year of mobile marketing. While still in its infancy‚ it is an essential marketing piece of most company’s future marketing plans. With mobile advertising‚ branded mobile apps and mobile marketing apps‚ businesses will be expected to have a mobile presence in the future. According to comScore‚ 65.8 million people in the U.S. now own smart phones. This number will only continue to grow as their popularity and acceptance is rapidly rising. The smart phone is becoming
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Cellular Phones in Society The cellular phone is perhaps one of the greatest innovations known to man. The cellular phone coupled with technological advancements has influenced the lives of people from all lifestyles globally. However‚ the cellular phone has undergone massive evolution over time from the bulky hand-held telephone at its beginning to the hand-held mobile devices it is today. Through evolution the cellular phone has a positive effect on society. The cellular phone started
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Home Phone vs. Cell Phone | The telephones today are absent or even an old fashion tool of communication and information exchange. If you still have or are using a home phone‚ you are now officially in the minority. Alex Graham Bell invented the first telephone in 1875. By 1877 the first telephone lines were constructed. In 1880 almost 49‚000 home phones were in use. As the years went by home phone usage increased dramatically with almost 80 million people by 1960. Within 50 years of its
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What effects do mobile phones have on people’s health? November 2006 ABSTRACT This is a Health Evidence Network (HEN) synthesis report assessing the clinical effects of daily exposure to mobile phones in general populations. It addresses the impact on developing head and brain tumours‚ other morbidity-related outcomes and summarizes the biological effects of RF and microwave radiation. The report shows that the evidence available does not provide a clear pattern to support an association
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USES OF MOBILES Mobile phone is a wonderful gift of science. It is a gift to society. It has revolutionized the world of communication. Now a man can have communication anywhere‚ anytime to anyone sitting thousands of kilometers away from him. Though a small instrument‚ it can perform big functions. The latest version of it offers many great facilities including music system‚ photography‚ internet‚ computer‚ etc. It is‚ in fact‚ an improved version of landline phone which has facilitated communication
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The Rise of Mobile Banking It is truly amazing how fast new ideas can manifest themselves in such a mysterious world filled with mystery and opportunities. These ideas are able to take on the world by full throttle with the strong encouragement of particular communities and groups of people. Within the finance world‚ new technologies have had such a substantial impact in a vast amount of areas. The ways of doing things are growingly simpler thanks to the massive contribution to this technology
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BACKGROUND OF THE STUDY A mobile phone (also called mobile‚ cellular telephone‚ or cell phone) is an electronic device used for two-way radio telecommunication over a cellular network of base stations known as cell sites. Mobile phones differ from cordless telephones‚ which only offer telephone service within limited range through a single base station attached to a fixed land line‚ for example within a home or an office. Today‚ cell phones are the most popular tool for communication
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ACCEPTANCE OF MOBILE MARKETING: A THEORETICAL FRAMEWORK AND EMPIRICAL STUDY Hans H. Bauer University of Mannheim hans.bauer@bwl.uni-mannheim.de Tina Reichardt University of Mannheim tina.reichardt@bwl.uni-mannheim.de Stuart J. Barnes University of East Anglia stuart.barnes@uea.ac.uk Marcus M. Neumann University of Mannheim marcus.neumann@bwl.uni-mannheim.de ABSTRACT With the emergence of high speed wireless network technologies and the increasing market penetration of mobile phones the global advertising
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