electrical appliances‚ 15‚100 varieties of items in 96 product categories‚ and exports products to over 100 countries including Wal-Mart and Target. In just 20 years‚ Haier became the 89th of the 2005 World’s 500 Most Influential Brands[i] and first in China’s Top 10 Global Brands[ii]. CEO Zhang Ruimin was also recognized as one of Asia’s Most Powerful People in Business[iii] and the Most Powerful Business Leader in China[iv]. Haier’s holds the leadership position in Chinese home appliance industry
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of Electrolux‚ established the principles by which the company still thrives. His dream to improve quality of life has had fundamental impact on homes around the world. Today’s Electrolux‚ 90 years later‚ is a global leader in household appliances and appliances for professional use. One of the reasons why the issues facing Electrolux were strategic is the long- term direction. The company put an impact on expansion. By the mid 1930s they had established production outside Sweden in Germany‚ UK
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Responsibility of Whirlpool Corporation Whirlpool Corporation is a global manufacturer and marketer of major home appliances‚ with annual sales of more than $18 billion‚ more than 73‚000 employees‚ and nearly 70 manufacturing and technology research centers around the world. The company’s family of brands‚ including Whirlpool‚ Maytag‚ KitchenAid‚ Jenn-Air‚ Amana‚ Brastemp‚ Bauknecht‚ Consul and other major brand names to consumers in more than 170 countries. Whirlpool Corporation is traded on the New
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‘The Governance of Global Value Chains’‚ Review of International Political Economy‚ 12(1): 78-104. Huchet‚ J-F. (1999)‚ ‘Concentration et émergence des groupes dans l’industrie chinoise’‚ Perspectives chinoises‚ 52. Hunger‚ J.D. (2003)‚ ‘U.S. Major Home Appliance Industry in 2002: Competition Becomes Global’‚ in T. Wheelen and J. Hunger (eds.)‚ Strategic Management and Business Policy‚ Prentice Hall. Johanson‚ J. and Vahlne‚ J.-E. 1977. The internationalization process of the firm: A model of knowledge
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net/pengpeng0203/corporate-culture-of-haier Electrolux General Electric. (2013). Financial Statements. Retrieved from http://www.ge.com/investor-relations/investor-services/personal-investing/financial-statements Haier‚ C Sina Finance. (2012). Behind: The Acquisition of New Zealand Home Appliance retrieved from http://finance.sina.com.cn/chanjing/sdbd/20121119/135913720617.shtml Whirlpool WIPO. (2012). Branding for a Global Transformation. Retrieved from WIPO: http://www.wipo.int/ipadvantage/en/details.jsp?id=2600
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of people utilizing the Internet. Whirlpool‚ being a huge company‚ now builds its Internet of Things for appliances like refrigerators‚ washing machines and other household machines by burrowing new start up strategies. The company teamed up all its employees to work collaboratively under on physical space. The purpose of the Internet of things is to integrate more technology into its appliances so as to interact with its new build up IT systems and the customer’s technology and to extend its business
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os t HKU978 NIKHIL CELLY op yo HAIER IN INDIA: BUILDING PRESENCE IN A MASS MARKET BEYOND CHINA In a short 25 years‚ Haier Inc had emerged from being a small refrigerator factory in northeast China to becoming the world’s biggest appliance seller by retail volume. It had exported to developed markets in the 1990s‚ set up factories overseas and created a global retail chain that made it an unmatched success in China. This company that made its name by exporting refrigerators all
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Introduction. Electrolux is one of the global leaders in the household appliances industry. The company produces household products all over the world. In 2002‚ it has been taking over by the Hans Straberg. At that time‚ Hans Straberg had to faces many challenges. One of it is the Electrolux Company was losing their market share to the lower cost goods that has been produced in Asia and Eastern Europe. Hans Straberg had to make some radical changes due to the situation beside from the fierce competition
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After thirty years research and development‚ it has become a successful case that leads Chinese enterprises to the whole world. Qingdao Electrical Appliance Factory which is the predecessor of Haier‚ it was a Chinese government collectively-owned enterprise‚ since Zhang Ruimin took over it‚ he found the shareholder agreement of Qingdao Electrical Appliance Factory‚ then defined Haier a private enterprise and made it listed in China. It is Mr. Zhang’s effort that makes Haier such a successful enterprise
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become reality is to choose the right major. Many people said students should decide what they want to be before they start studying in university. I disagree with them because students at university get help from their friends or teachers to choose their career. In addition to that‚ many students are changing their decision of major when they start studying at the university. The first reason is‚ teachers encourage the student to decide the best major according to their personality. Also
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