The Ford Motor Corporation has always been regarded as a world leader from pioneering mass production to being one of the first car manufacturers to build overseas assembly pl...
General Motors, an American-based automotive manufacturer with a large global presence, has long held a large share of the worldwide automotive market. Despite its market posi...
Shortly after its introduction, and throughout most of the 1970's, the Ford Pinto was one of Ford Motor's best-selling cars, helping to strengthen Ford's market positi...
CASE: THE PURCHASING MANAGERS INDEX (PMI)
During the first week of every month, headlines on the front page of The Wall Street Journal announce the current reading of the P...
Case Analysis: Land Rover North America, Inc.
1) Background Analysis:
General Market Assessment: In the 90's, the SUV was looking to become a highly contentious market, howe...
Firestone Case
Danger on the Highway: Bridgestone/Firestone¡¦s Tire Recall
Bridgestone/Firestone, Inc., based in Nashville, Tennessee, has been in the business of making t...
Foreign Affairs
Foreign affairs during the presidential terms of Gerald Ford, Jimmy Carter, Ronald Reagan, George Bush Senior, and William "Bill" Clinton battled...