REPORT ON RURAL MARKETING [PEPSICO V/S COCA COLA] GROUP-1 MANSI GEHLOT(6103) KRITI KANSAL(6136) ARPIT MITTAL(6114) UTSAV MAGGU(6127) KRITESH KUMAR(6207) RURAL MARKETING - INDIAN PRESPECTIVE The Indian rural market with its vast size offers great opportunities to the marketers. Two-third s of the Indian consumers reside in rural areas and almost 1/2 of the national income is generated here in these areas. It is thus
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Reaching The Real India Distribution strategies for FMCGs in the rural Indian landscape A paper byAnurag Kumar (10) Bhuvan Deep Dua (20) Himanshu Goyal (30) Nitika Gupta (38) Pramod Kumawat (40) Sahil Jain (50) CONTENTS TITLE Abstract Introduction The FMCG Sector in India Challenges Distribution Channels Various Distribution Strategies Haat Activation Use of Affinity Groups Co-operative Institutions Mobile Traders Hub and Spoke Distribution Syndicated Distribution Conclusion
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Functional areas in business In a business‚ it is usually easier to identify separate functional areas or tasks because people work together in departments. Each department carries out the tasks that relate to its particular area. The administration function Administration is a support function required by all businesses and this does not mean just doing keyboarding or filing. Senior administrators carry out a wide range of tasks‚ from monitoring budgets to interviewing new staff or their
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management in urban areas assess the extent to which it is possible to achieve increased levels of sustainability Transport management is one way on which urban areas can attempt to be more sustainable. It usually involves either changing the type of transport‚ for example cycling and waking instead of using vehicles. It could include using alternative fuels or promoting and organising modes of transport to encourage the population to use a particular type which would make the urban area more sustainable
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I have discovered some very interesting facts about the four areas of communication: interpersonal‚ lifespan‚ health‚ and persuasive communication. I found these facts while searching on the internet using many different search engines. I will share these facts that caught my attention with you and let you know where you can learn more about these areas of communication. Interpersonal communication is when we engage in communication with another person‚ to gain information about them. This
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UNIVERSITY OF PETROLEUM & ENERGY STUDIES DEHRADUN FINAL PROJECT TOPIC RURAL INFRASTRUCTURE (Supply Chain Of Perishable Goods) Submitted by : Names 1)Amandeep Rathore…… MBA (LSCM) Sem II ACKNOWLEDGMENT Our deepest thanks to our faculty ‚Dr Neeraj Anand the Guide of the project for guiding and correcting various documents of mine with attention and care. He has taken pain to go through the project and make necessary correction as and when needed. We would like to express my gratitude
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Justin Campbell Professor J. Eastman English 102‚ Tues and Thur 5:00 Essay 3 11 March 2010 The Wonderful World of Omelas The city of Omelas is a city compared to heaven‚ but in reality‚ it is more like hell. The Festival of Summer paints a perfect picture of a city of happiness with an air of excitement‚ characterized by boisterous running children‚ prancing horses and flag-adorned boats. The mere reason all the people in the small town are so happy is because this one adolescent child is
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? (Summary): The Cities of Tomorrow and the Cities to Come‚ by Noah Toly starts off with his search for the perfect place in Uptown‚ Chicago to meet with his students‚ talk about their days‚ and what they have been learning in school. He discovers‚ Alma Pita a little Mediterranean restaurant located in a very diverse community. After six years of meetings‚ Alma Pita closed and he was forced to begin his search again. Toly makes note of a huge variety of options for ethnic foods available just blocks
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strongest area of wellness is intellectual health. The steps I take to maintain healthy behaviors in intellectual health are to be determinate and willing to take on any obstacles in my life‚ I also attend class so I do not miss important lessons or discussions which could affect my understanding of any concept‚ I also search for any opportunities that could possibly improve my success in my field of career choice. Lastly I put forth my best effort to ensure academic success. 2. The area of wellness
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make that work because if the world runs out of energy everyone will suffer. We live in an urban world since the majority of people on our planet live in cities. Therefore our future is pinned on how we develop our cities and the neighboring areas‚ how good are our housing and transportation facilities‚ what technologies are used. A sustainable city needs to use renewable energy technologies for its power supply facilities. Such technologies should be convenient to use‚ easy to run and maintain‚ as
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