AirAsia Berhad: The Rise and Rise of Asian Aviation ______________________________________________________________________________ Contents AirAsia Berhad: Sustaining a Competitive Advantage .................................................................. 2 AirAsia: A brief historical perspective ......................................................................................... 2 Company Growth Forecasts ......................................................................
Premium Low-cost carrier Airline Malaysia Airlines
Question 1 Discuss the growing demand for logistics. (10m) The reason for the rapid growth of the logistics industry can be attributed to the fact that a majority of the companies dealing in logistics operations target clients of medium size instead of targeting the stalwarts of the logistics industry. Nowadays‚ the advance IT technologies had make the internet retail or online shopping is growing rapidly and this will be an increasing source of demand for both large and smaller logistics units
Premium Low-cost carrier Airline
E-Commerce in AIR ASIA 11 3.2 Benefits of E-commerce to Air Asia 12 4 Data Management 13 5 Organizational ISs 15 6 Enterprise Systems 17 7 Management Decision Support 19 8 IT/IS for Competitive Advantage 20 8.1 Porter’s 5 Forces 20 8.2 Value Chain Analysis 20 8.3 Competitive Advantages using IT/IS 21 9 Recommendation and Conclusion 22 REFERENCES 23 APPENDIX A: AirAsia’s Marketing Strategy 24 APPENDIX B: Potential Suggestion for AirAsia 27 Organization – AirAsia 1 Overview Air Asia
Premium Airline Low-cost carrier Customer relationship management
Analysis of the mission and vision of OMV Petrom company and SWOT analysis Name: OMV PETROM S.A. Primary business/ activity: The company has activities in the business segments of Exploration and Production‚ Refining‚ Marketing‚ Gas and Power. Major markets: Petrom has proved oil and gas reserves of 854 mn boe‚ a maximum refining capacity of 8 million metric tones per year‚ approximately 540 filling stations in Romania and 270 filling stations in Moldova‚ Bulgaria and Serbia. Short history:
Premium Romania Petroleum Serbia
AIR ASIA Company profile: Air Asia needs no introduction in ASEAN‚ where it is the leading low-cost carrier‚ connecting people and places across 132 routes‚ 40 of which are offered by no other airline. In 2010‚ the Group‚ which includes affiliates Air Asia Thailand and Air Asia Indonesia‚ reinforced its leadership position with two remarkable milestones: flying its 100 millionth guest and breaking the RM1 billion(ringgit) profit barrier. From an airline with two aircraft plying six routes in Malaysia
Premium Low-cost carrier Airline Southwest Airlines
products and processes are world recognized. Samsung is part of the fabric of our lives. As a global leader Samsung are at the forefront of change‚ anticipating today what its customers around the world will want tomorrow. Samsung Vision Samsung is guided by a singular vision: to lead the digital convergence movement. Samsung believe that through technology innovation today‚ they will find the solutions they need to address the challenges of tomorrow. From technology comes opportunity—for businesses
Premium Business ethics Ethics Morality
cultural‚ political and economic factors. However‚ these factors may vary depending with the company. In this study case of Air Asia‚ low price was the smartest marketing strategy Air Asia used. The company has done its research and found that there were a huge mass middle-class people that love to travel by plain. They targeted these people and offered them convenient and affordable air travel experience. By this approach‚ the company has satisfied its slogan “Now everyone can fly”. Second factors in
Premium Economics Environment Marketing
CNU VISION A leading multidisciplinary research university of education to build a strong nation. CNU MISSION To develop a high performing professional educators that generate new knowledge and help build progressive communities. The CNU mission comprises three mutually reinforcing thrusts: * Transformative education that nurtures thinking individuals who are valued members and leaders of society; * High impact researches that push the boundaries of knowledge in education and contribute
Premium Educational psychology Education Cognition
Mandela’s Mission and Vision Nelson Mandela was an astonishing leader because of his dedication‚ inspiration‚ and his vision of change. He was one of the leaders to put an end to segregation rule of Africa and the first black president of the country. His main goal‚ as president‚ was to unify Africa. He made sure that everyone clearly knew and understood his goal of equality‚ and took all the steps possible in order to reach that goal. He encouraged the actions of others‚ and motivated others
Free South Africa Nelson Mandela African National Congress
continually improve all aspects of the world in which we operate – environment‚ social‚ economic – creating a better tomorrow than today." Our MISSION is put into action through programs and a focus on environmental stewardship‚ activities to benefit society‚ and a commitment to build shareholder value by making PepsiCo a truly sustainable company. Our VISION is to be the world’s premier consumer Products Company focused on convenient foods and beverages. We seek to produce financial rewards to investors
Premium Pizza Hut Coca-Cola KFC