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Winnebago Industries Winnebago Industries Case Analysis CORPORATE BACKGROUND COMPANY OVERVIEW Winnebago Industries, Inc., based in Forest City, Iowa, is a United
WINNEBAGO INDUSTRIES Introduction Winnebago industries are financially stable. The firm owns its own land, building and equipment and has no long term debt. Winnebago
the next thirty years points to potentially improved sales and increased market growth for Winnebago Industries. Winnebago has a major advantage on its rival companies
Infiniti Jaguar Jeep Land Rover Lincoln Mini Mazda Mercedes-Benz Mercury Monaco Nissan Volvo Winnebago Industries Radio shack Dish Network Additional Paid Programs
Capitalization HARLEY DAVIDSON [HDI] $14.6 B POLARIS INDUSTRIES [PII] $2.0 B DUCATI MOTOR HLD ADS [DMH] $2.0 B THOR INDS INC [THO] $1.8 B WINNEBAGO IND INC [WGO]
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Winnebago Industries
Case Analysis
CORPORATE BACKGROUND
COMPANY OVERVIEW
Winnebago Industries, Inc., based in Forest City, Iowa, is a United States manufacturer of recreation vehicles primarily used for the leisure travel and outdoor recreation activities. Their products lines include 78 products with most of their growth stemming from new innovations aimed to capture industry market share. The Company is currently the market leader in the $5.3 billion motor home market. Winnebago markets their recreation vehicles through wholesalers to diversified dealers located throughout the U.S. and Canada. Of the Company's revenues, 90% are from motor home sales with the remainder generating from floor plan unit financing for WGO's dealers and the manufacturing of component parts that Winnebago makes for other motor home manufacturers.
MISSION STATEMENT
Winnebago Industries, Inc. is a leading manufacturer of recreation vehicles (RV's) and related products and services. Our mission is to continually improve our products and services to meet or exceed the expectations of our customers. We emphasize employee teamwork and involvement in identifying and implementing programs to save time and lower production costs while maintaining the highest quality values. These strategies allow us to prosper as a business with a high degree of integrity and to provide a reasonable return of our shareholders, the ultimate owners of our business.
VALUES
How we accomplish our mission is as important as the mission itself. Fundamental to success of the Company are these basic values we describe as four P's:
People- Our employees are the source of out vast strength. They provide our corporate intelligence and determine our reputation and vitality. Involvement and teamwork are our core human values.
Products- Our products are the end result of our teams' efforts, and...
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