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Submitted by JamesTheOne on June 1, 2006
Category: Technology
Words: 2445 | Pages: 10
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Nintendo is an international company originally founded in Japan on November 6, 1889 by Fusajiro Yamauchi to produce handmade hanafuda cards, for use in a Japanese playing card game of the same name. In the mid-twentieth century, the company tried several small niche businesses, such as a love hotel and a taxi company. Over the years, it became a video game company, growing into one of the most powerful in the industry. Aside from video games, Nintendo is also the majority owner of the Seattle Mariners, a Major League Baseball team in Seattle, Washington. Nintendo has also purchased a sizeable portion of Gyration Inc, a company specializing in gyros and motion sensors, in 2001. Nintendo's main competitors on the gaming front are Sony and Microsoft.
1889 - 1968
Nintendo started as a small Japanese business by Fusajiro Yamauchi near the end of 1889 as Nintendo Koppai. The name, "Nintendo" roughly translates as "leave luck to heaven" or "in heaven's hands". Based in Kyoto, Japan, the business produced and marketed a playing card game called Hanafuda. The cards, which were all handmade, soon began to gain popularity and Yamauchi had to hire assistants to mass produce cards to keep up.
In 1929, Yamauchi retired from the company and allowed his son-in-law, Sekiryo Yamauchi, to take over the company as president. In 1933 Sekiryo Yamauchi established a joint venture with another company and thus renamed the company Yamauchi Nintendo & Co. In 1947 Sekiryo established the company Marufuku Co. Ltd to distribute the Hanafuda cards, as well as several other brands of cards that had been introduced by Nintendo.
Hiroshi Yamauchi, the grandson of Sekiryo Yamauchi, took office as the president of Nintendo during the year of 1949. He renamed Yamauchi Nintendo & Co. Nintendo Playing Card Company, Ltd., and, in 1951 he renamed their distribution company, Marufuku Co. Ltd., to Nintendo Karuta Co. Ltd.
In 1959, Nintendo struck a deal with Disney to...
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