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The use of computers in business. Marketing is the process by which goods
are sold and purchased. The aim of marketing is to acquire ...
... People use computers for research, organization, writing, communication for personal
or business matters and even to look up stock updates. (Astle 786). ...
... computers. Of course, with the use of computers, Business can be much larger
and expand at an incredible rate if the demand is there. The ...
... not; communicate, commute, make business transactions, purchase things, or do most
things in their daily routine, because power plants use computers to control ...
... more family members in the United States use computers. ... categories of home computers,
portable computers, and business computers including workstations and ...
Submitted by shadow600 on December 8, 2005
Category: Technology
Words: 1171 | Pages: 5
Views: 304
Popularity Rank: 31,688
Average Member Grade: N/A (Add a Comment / Grade this Paper)
Marketing is the process by which goods are sold and purchased. The aim of
marketing is to acquire, retain, and satisfy customers. Modern marketing has evolved into
a complex and diverse field. This field includes a wide variety of special functions such as advertising, mail-order business, public relations, retailing and merchandising, sales,
market research, and pricing of goods.
Businesses, and particularly the marketing aspect of businesses, rely a great deal on the
use of computers. Computers play a significant role in inventory control, processing and
handling orders, communication between satellite companies in an organization, design and production of goods, manufacturing, product and market analysis, advertising, producing the company newsletter, and in some cases, complete control of company operations.
In today\'s extremely competitive business environment businesses are searching for
ways to improve profitability and to maintain their position in the marketplace. As
competition becomes more intense the formula for success becomes more difficult. Two
particular things have greatly aided companies in their quests to accomplish these goals.
They are the innovative software products and the World Wide Web.
More and more manufacturing businesses are integrating some
aspects of production, including inventory tracking, scheduling, and marketing. This idea,
known as computer-integrated manufacturing (CIM), speeds processing of orders, adds to
effective materials management, and creates considerable cost savings.
In addition to designing and manufacturing a product, a company must be effectively
able to advertise, market, and sell its product. Much of what passes for business is
nothing more than making connections with other people. What if you could pass out your
business card to thousands, maybe millions of potential...
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