SYLLABUS
ENTREPRENUERSHIP (066) CLASS-XII (2012-13)
THEORY : Total marks:70
Unit I:
* * * * * *
Entrepreneurial Opportunities and Enterprise Creation20 Marks
Sensing Entrepreneurial Opportunities Environment Scanning Market Assessment Identification of Entrepreneurial Opportunities Selection of an Enterprise Steps in setting up of an Enterprise
Unit II: Enterprise Planning and Resourcing
* * * Business Planning - Preparation of a Project Report Resource Assessment -Financial and Non - Financial Fixed and Working Capital Requirement, Funds, Flows, Profit Ratios, Break Even Analysis etc. * *
20 Marks
Mobilising Resources - Sources and Means of Fund, Facilities and Technologies for starting an Enterprise. Organising/Production of goods and services - quality, quantity and flow of inputs.
299
Unit III: Enterprise Management
(a) (b) General management: Basic Management functions. Managing Market: Meaning, Functions of Marketing, Marketing Mix: * Product * Price * Place * Promotion (advertising and sales promotion) Managing Finance - Sources of Long Term and Short Term Finances * Determination of Cost, Income, Calculation of Profit/Loss.
30 Marks
(c) (d) (e)
Managing Growth and Sustenance -Affecting Change, Modernisation, Expansion, Diversification and Substitution. Entrepreneurial Discipline - Laws of Land, Ecology, Consumer’s Concept, Adherance to Contract and Credits.
The Question Paper will include value based question(s) to the extent of 4 marks from any of the units.
PRACTICAL Introduction: The main objective of the course in Entrepreneurship is to generate in the students initiative, selfreliance and enthusiasm so as to empower them to become entrepreneurs both in spirit and performance. A number of skills such as observation, evaluation, communication, resource mobilization and management, risk assessment ,team building etc. are also to be developed in the students. Leadership qualities, sensitivity