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Thought on the Music Industry. With the stunning global success of
Apple’s iPod music player and iTunes online music store, some ...
... technology and its influence on the music industry, there is more ... has made it possible
to sell music over the ... Who would have ever thought that a consumer could ...
... Treble in the Music Industry Close to four months ago, when I heard the word ‘Napster’
I thought it was a new phrase for telling people they had nappy hair ...
... Treble in the Music Industry Close to four months ago, when I heard the word ‘Napster’
I thought it was a new phrase for telling people they had nappy hair ...
... t addictive, when even marijuana, thought to be ... The music industry may be finally
facing up to the truth that drug abuse has become a serious problem, though. ...
Submitted by nova07 on April 18, 2007
Category: Technology
Words: 1871 | Pages: 8
Views: 210
Popularity Rank: 49,422
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With the stunning global success of Apple’s iPod music player and iTunes online music store, some have called for Apple to “open” the digital rights management (DRM) system that Apple uses to protect its music against theft, so that music purchased from iTunes can be played on digital devices purchased from other companies, and protected music purchased from other online music stores can play on iPods. Let’s examine the current situation and how we got here, then look at three possible alternatives for the future.
To begin, it is useful to remember that all iPods play music that is free of any DRM and encoded in “open” licensable formats such as MP3 and AAC. iPod users can and do acquire their music from many sources, including CDs they own. Music on CDs can be easily imported into the freely-downloadable iTunes jukebox software which runs on both Macs and Windows PCs, and is automatically encoded into the open AAC or MP3 formats without any DRM. This music can be played on iPods or any other music players that play these open formats.
The rub comes from the music Apple sells on its online iTunes Store. Since Apple does not own or control any music itself, it must license the rights to distribute music from others, primarily the “big four” music companies: Universal, Sony BMG, Warner and EMI. These four companies control the distribution of over 70% of the world’s music. When Apple approached these companies to license their music to distribute legally over the Internet, they were extremely cautious and required Apple to protect their music from being illegally copied. The solution was to create a DRM system, which envelopes each song purchased from the iTunes store in special and secret software so that it cannot be played on unauthorized devices.
Apple was able to negotiate landmark usage rights at the time, which include allowing users to play their DRM protected music on up to 5 computers and on an unlimited number...
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