Swot Analysis

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Swot Analysis

1 INTRODUCTION

BEACHCOMBER HOTELS
Beachcomber Hotels, the pioneers and leaders of the Mauritian hospitality industry.
The group’s experience and constant drive for perfection make it the ultimate example of excellence
Leader of the Mauritian hotel industry
Pioneer of the Mauritian hotel industry

Beachcomber built the first hotel in Mauritius in 1952. Since then, the company has sustained the development of high-end tourism and has contributed to position Mauritius as one of the most sought after destinations in the world.

9 prestigious hotels

Beachcomber owns and manages eight of the finest hotels in Mauritius and the most luxurious hotel in the Seychelles. These hotels represent the highest quality in the Indian Ocean when it comes to luxury and variety.

« Dream is a serious thing »
This is the new corporate signature of Beachcomber Hotels which reflects the level of commitment to excellence to making dreams come true…

Corporate statistics

• 1 938 rooms (18% of hotel rooms available in Mauritius)
• 33 categories of rooms
• 24 restaurants in Mauritius and 2 restaurants in the Seychelles
• An occupancy rate of 79% from October 2006 to September 2007
• 146,000 clients from October 2006 to September 2007 compared with 106,800 from October 2005 to September 2006

The ingredients for success

A constant investment

• 1999 : 20 million euros to renovate Shandrani
• 2000 : 4 million euros to completely refurbish Le Mauricia
• 2001 : 30 million euros to build Dinarobin Hotel Golf & Spa
• 2001 : 35 million euros to rebuild Paradis Hotel & Golf Club
• 2002 : 40 million euros to build Sainte Anne Resort & Spa in the Seychelles
• 2003 : 2 million euros to renovate Royal Palm
• 2004 : 1,2 million euros to renovate Trou aux Biches
• 2005 : 10 million euros to renovate Le Canonnier
• 2006 : 8 million euros to renovate Le Victoria
• 2006 : 4 million euros to renovate Paradis Villas
• 2006-7 : 8 million euros to renovate...
  • Submitted by: samina1982
  • Date Submitted: 05/15/2008 01:29 PM
  • Category: Business
  • Words: 4581
  • Pages: 19
  • Views: 4817
  • Rank: 608

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