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A Study of the Swimwear Industry in North America A Study of the Swimwear Industry in North America Table of Contents Page ? Introduction q Mission 2 q Briefing
Swimwear Industry Nikki Aggarwal Myriam Bien-Aim? Nicole Genta Simon Gorter Mimi - gingar240@aol.com Tom - mercen4ry@hotmail.com Strengths and Opportunities Wal-Mart
A study of the swimwear industry in North America Introduction Every organization will benefit from even the most elementary market research. The information will
tend to shop for more. Fortunately, the bikini fashion industry is still continuously coming up with a wide range of mind blowing swimwear designs for women to choose
technologies and denim processes for unique styles. Cone Denim's products range from vintage premium to mainstream denims (ITG, 2006). Burlington WorldWide Apparel
Submitted by sbn84 on August 16, 2006
Category: Business
Words: 2416 | Pages: 10
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Nikki Aggarwal
Myriam Bien-Aimé
Nicole Genta
Simon Gorter
Mimi - gingar240@aol.com
Tom - mercen4ry@hotmail.com
Strengths and Opportunities
Wal-Mart has been able to lead the retail industry with three core tactics: 1. It has consistently taken advantage of developing technology; 2. It has maintained a working relationship with its suppliers; and 3. It has kept its culture consistent across all stores. As technology has advanced, Wal-Mart has taken the opportunity to utilize the advancements, making its operations more efficient and enhancing its on economies of scale. In the 1990's, Wal-Mart used Electronic Data Interchange (EDI) for forecasting, planning, replenishing, and shipping applications, allowing vendors to receive orders and interact with Wal-Mart electronically. In 2002, it required its suppliers to use Retail Link, providing point-of sale data and product inventories for each store. Most recently, it has "lead the retailing world into the next-generation technology of radio frequency identification (RFID)" (p.2).
Utilizing technology has allowed Wal-Mart to maintain lower inventory with "cross-docking," which transfers products directly from in-bound vehicles to store-bound vehicles, continuously delivering goods to warehouses, repacking them, and dispatching them to stores within 48 hours. With its own transportation systems, Wal-Mart is able to replenish its shelves four times faster than its competition. Wal-Mart also owns the largest and most sophisticated computer system in the private sector, connecting all stores, headquarters, distribution centers, and suppliers through advanced satellite communications. Along with being among the first to use point-of-sale uniform product codes scanning, Wal-Mart's use of technology has allowed for a just-in-time process of control, which reports when items are sold and knows to include replacement in the next...
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