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Shangri La. Table of ... Asian hospitality. Shangri-La Hotel and Resorts began
in year 1971 with the first deluxe hotel in Singapore. ...
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... Father Perrault is the High Lama who runs Shangri-La. Chang is the one who found
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... Father Perrault is the High Lama who runs Shangri-La. Chang is the one who found
Conway and his group and brought them back to Shangri-La. ...
Submitted by mei1987 on June 25, 2008
Category: Business
Words: 3174 | Pages: 13
Views: 172
Popularity Rank: 67,259
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Table of contents
Title Page
• Overview 1
• Board of Director 2
• Shangri-La Culture 3
o Philosophy 3
o Vision 3
o Mission 4
o Guiding principle 4
• Product and Services 5
• Company Analysis 6
o SWOT analysis 6
o Location analysis 6
o Forecasting 7
• Competitor 9
• Current issue 10
• Recommendation 12
• Conclusion 12
• References 13
Overview
Shangri-La Hotels and Resorts is the world’s largest Asia-based luxury hotel group, welcomes business and leisure travelers with award winning Asian hospitality. Shangri-La Hotel and Resorts began in year 1971 with the first deluxe hotel in Singapore. The group now has 52 deluxe hotels and resorts located in Asia and Middle East cities. There are new properties under development in Europe and North America.
Shangri-La Hotels and Resorts group has several brands name,
• Shangri-La City Hotels
• Shangri-La Resorts
• Traders Hotels
• Chi, The Spa at Shangri-La
Besides this, the group also provides services at two of the Asia’s most well known clubs, the Aberdeen Marina Club in Hong Kong and the Xili Golf and Country Club in Shenzhen, China.
Shangri-La Traders Hotel, Penang is one of Traders Hotel of the group in Malaysia. Shangri-La Traders Hotel, Penang is located in the heart of the Georgetown. Shangri-La Trader Hotel supported by superb meeting facilities, a modern business center and a fully equipped fitness center. The rooms and suites offer a complete range of amenities that one would expect from a 5 star hotel.
Shangri-La Traders Hotel, Penang is one of the topnotch award winning trader’s hotels.
Board of Director
Recognizing that a passion for excellence cascades from the upper levels of an organization,...
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