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The Science Project

Product Assortment

The Science Project's goal is to provide consumers with all the science related

products they want. The goal is to not only provide consumers with what they know they

want, but also with what they don't realize they want. Based on this, our product

assortment has to include items that will get consumers into the store and products that

consumers will buy impulsively when they see them in the store. It is with this strategy

in mind, that has caused the development of four broad product categories 1)

science projects 2) science equipment 3) science books and DVD's 4) science novelty

items.

Science Projects

The cornerstone of The Science Project will be its namesake, science projects. In

classrooms across America, science projects are assigned with the same basic results.

Students make the same projects year in and year out because they do not have easy

access to all the materials they need to do something different. Often, a very simple

project will be avoided because the materials needed to build it add up to a great expense

and trips to many different stores for items that aren't normally sold together. The

Science Project will take away the undue expense and excessive trips with its science

project kits. The Science Project will offer dozens of different kits in-store with dozens

more that can be ordered for rush delivery. The kits will be continuously evolving.

Science evolves every year, why shouldn't science projects? This continuous product

development will benefit the minds of America's students while saving teachers the

boredom of reviewing the same projects all the time. Kits of this nature sold online take

time to be delivered and rarely evolve. At The Science Project kits can be purchased as

soon as needed and consumers can be certain that they will be offered the newest and best

science project kits in the world.

Science...