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... is a prime example of The Rules' exploitation of the fairy tale dreams that women
grow up learning and is, arguably, also the most unsubstantiated Rule in the ...
... that there is no such thing as social justice, there cannot be exploitation. ... in
‘treatment' of another person or persons, certain uniform rules of conduct be ...
... and tend to view deals for cheap replaceable labor as less desirable and, in some
cases, a continuation of historical exploitation. ... Labor: The rules are very ...
... phone in a similar fashion. Enforcing rules, can occasionally lead to the
exploitation of one's power. With this in mind, following ...
... the Marxist notion that the law is a mechanism for the exploitation of the ... Nevertheless,
Azdak rules in favour of the old woman, fining the prosperous farmers ...
Submitted by silentchaos385 on April 23, 2007
Category: Book Reports
Words: 1981 | Pages: 8
Views: 182
Popularity Rank: 67,163
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The Rules is quite possibly one of the greatest marketing ploys to have ever been created and has developed into – in its own words – "a creature unlike any other." By successfully exploiting the classic notion of "happily ever after," Ellen Fein and Sherrie Schneider have created a mega brand that has sold millions of dollars of nonsensical teachings to unsuspecting women for more than a decade. I call these teachings nonsensical not because they aren't effective, but because of, among other things, Fein and Schneider's lack of authority, a number of glaring contradictions, inappropriate use of cause and effect, and an overall lack of evidence to support their arguments.
The Rules ultimately tries to provide women with guidelines for getting Prince Charming and other helpful hints for dating. Fein and Schneider construct what many women may see as a convincing argument by relying on a number of fairy tale motifs that encourage women to – in a sense – become a princess who should be catered to in almost every aspect of a relationship. The Rules is a best-seller not likely because it is well written, but because it has a well targeted audience which is capable of moving large groups of other women to bookstores. These women aren't necessarily desperate, but may believe that marriage should be one of the most important things on their minds. The Rules provides an organized solution to the woes of finding the right guy. Its "solutions," however, are at times extremely demanding and often implausible.
Ellen Fein and Sherrie Schneider attempt to establish themselves as experts on the subject of dating and marriage early in the book, but what makes these women the authorities on what The Rules are, and how they work? They used them and are married. At least that is the only reason that the text provides. The implication made by Fein and Schneider that they are somehow more knowledgeable about getting the guy and success in marriage than...
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