Riordan
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Riordan
Gap Analysis: Riordan Manufacturing
Riordan Manufacturing is a company that has been producing plastics globally for over 60 years founded by Michael Riordan, who is the CEO with 80% of the company's stock, and who is a firm believer of employee loyalty of the company. Some of its customers are Dept of Defense, aircraft and automotive parts, beverage and bottlers, and appliance manufacturers. The company employees 550 employees between three plants located in Michigan, China, and Georgia. The headquarters is located in California. Riordan is going through an organizational restructure due to a sales slump which has decline profits form the past two years. This has forced the CEO to make some changes within the company by creating a mission to adopt a customer-relationship management system (CRM) which will affect the sales team by changing their major responsibility of working as teams in groups instead of being individual sales representatives. The team will include a salesperson, product engineering specialist and a customer rep. The issue that rely on this mission will getting those three different department working together and accepting each other views to eliminate the sales slump and start increasing profits for the company.
Situation Analysis
Issue and Opportunity Identification
Riordan is faced with many challenges while trying to eliminate the sales slump that can affect the company as well as the employees. The first issue the company is faced with is their employees complaining about newcomers are paid more than internal promotions-it's better to leave and come back for a higher pay wage. Many of the internal employees feel as if their seniority and years of experience aren't being rewarded when the company hires external employees for their current position. The organization will need to find a solution that will wok for everyone, and will be beneficial for both employees and staff which will eliminate any...
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- Submitted by: taurus42476
- Date Submitted: 12/22/2007 01:54 PM
- Category: Business
- Words: 1810
- Pages: 8
- Views: 296
- Rank: 26618
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