Research on Effect of Tablet Pcs on Laptops
1. PROBLEM STATEMENT:
Consumer perception towards Tablet PC and also to find that which factors consumer consider before purchasing of Tablet PCs
2. STUDY INTRODUCTION & BACKGROUND
The 21st century is known as the most advanced century of man. With constant inventions & innovations the standard of living has improved to a huge extent. Development of new concepts in various fields has made our life easier & hassle free. The major innovations have taken place especially in the field of technology & computing. With the introduction of new computer products, coupled with very good marketing strategies, computers have become ubiquitous.
With the advent of globalization, the entire world has now become a global integrated village. People meet & talk with people from other countries online. Businesses have explored newer territories which were never existent before & have been able to grow themselves by a huge margin by constantly catering to the needs of consumers from different countries. Globalization has made the constant usage of technology & especially computers a necessity. From luxury to necessity, computers have constantly evolved to provide something better in terms of the “WOW” experience. Right from the ENIAC (Electronic Numerical Integrator & Calculator) in 1946 which occupied 1800 sq.ft of space to the introduction of tablets which fit in one’s palm, Computers have transformed into a highly durable & portable device.
With the introduction of laptops, computers actually became portable & accompanied the users on the go & provided them access to making business presentations, connectivity, gaming & constant entertainment. In keeping with the tradition of innovation, laptops then transformed into mini laptops which were even more portable to carry & work with. With constant re-engineering, the concept of an electronic slate or today popularly known as Tablet PC was introduced which has again
Consumer perception towards Tablet PC and also to find that which factors consumer consider before purchasing of Tablet PCs
2. STUDY INTRODUCTION & BACKGROUND
The 21st century is known as the most advanced century of man. With constant inventions & innovations the standard of living has improved to a huge extent. Development of new concepts in various fields has made our life easier & hassle free. The major innovations have taken place especially in the field of technology & computing. With the introduction of new computer products, coupled with very good marketing strategies, computers have become ubiquitous.
With the advent of globalization, the entire world has now become a global integrated village. People meet & talk with people from other countries online. Businesses have explored newer territories which were never existent before & have been able to grow themselves by a huge margin by constantly catering to the needs of consumers from different countries. Globalization has made the constant usage of technology & especially computers a necessity. From luxury to necessity, computers have constantly evolved to provide something better in terms of the “WOW” experience. Right from the ENIAC (Electronic Numerical Integrator & Calculator) in 1946 which occupied 1800 sq.ft of space to the introduction of tablets which fit in one’s palm, Computers have transformed into a highly durable & portable device.
With the introduction of laptops, computers actually became portable & accompanied the users on the go & provided them access to making business presentations, connectivity, gaming & constant entertainment. In keeping with the tradition of innovation, laptops then transformed into mini laptops which were even more portable to carry & work with. With constant re-engineering, the concept of an electronic slate or today popularly known as Tablet PC was introduced which has again