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Analysis of Financial Statements
Finance 540
July 30, 2007
Financial Measures
Panorama Inc. chose the Wagner suite of ratios to conduct an analysis of five key financial measures to use in making a decision on the company with which it would enter into an alliance. These five financial measures consisted of sales growth, profitability, turnover, liquidity and capital structure. Sales growth as the term indicates pertains to year-over-year Earnings Before Interest and Taxes (EBIT) sales figures as compared to industry averages. Profitability ratios depict a company's return on its investments. Turnover in Wagner's suite of ratios is based on inventory and receivables. For liquidity evaluations the Wagner suite focuses on the current ratio. As for capital structure analysis, Wagner reviews the debt-equity ratio to determine the amount of debt that companies carry. As Panorama would be entering into a joint venture to manufacture and sell a new product, the most important ratios to serve as indicators of future success would be those closely related to sales and return on investment (ROI). Therefore, for this objective, sales growth and profitability ratios would distinguish those candidates with a solid track record with which a possible partnership with Panorama would prove less risky. If Panorama's objective had been a possible merger, then capital structure and the liquidity would have been more detrimental than other factors. However, other factors not necessarily tangible and measurable also carry a certain degree of importance for Panorama. Such factors include the level of innovation, employee satisfaction, corporate culture and employee turnover. These contribute towards construing an overall image of a company which could position the given company favorably or unfavorably, and could provide the overriding criteria towards a future collaboration.
Weighing Financial Ratios
Financial...
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