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Problem Solution: Intersect Investments

Running head: PROBLEM SOLUTION: INTERSECT INVESTMENTS

Problem Solution: Intersect Investments

University of Phoenix


Problem Solution: Intersect Investments
In today’s global marketplace, an organization must be able to progress using a change management process to meet the changing needs of the various customers of the company. For an organization, change management means defining and implementing procedures and or steps to deal with changes in the business environment and to profit from changing opportunities. The change process is a necessary aspect of business survival for an organization similar to that of the human population. Intersect Investment has been reluctant and slow to embrace a change management initiative for the company consequently the financial performance is suffering and the company is losing customers. Therefore, Intersect Investment is a financial services company struggling to survive in a competitive industry. Since the September 11, 2001 terrorist attack on the United States, the financial services industry has been in a constant state of flux and struggle. The purpose of this paper is to use steps in the problem solving process to build a foundation for a profitable change management plan.
Situation Analysis
Issue and Opportunity Identification
The situation is Intersect Investment needs to handle successfully organizational change, competitive pressures, and increasing profitability as well as building trust with customers while reducing the costs of doing business. Intersect Investment needs to become an agile and premier financial services organization by revolutionizing the products. Intersect has decided to introduce a broad set of new products to consumer and small business customers using a model of customer intimacy and anticipating customer needs for a more profitable future. This initiative is designed to build long term relationships based on trust and value to the customers. The change management model...