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Analysis of the music industry Music may be defined romantically as `the food of love' (Shakespeare) or more prosaically as `sound with particular characteristics'
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The Sound and Music Industry ASSIGNMENT TITLE: The Sound and Music Industry Reference No: Dennis Tuckerman Tutor: Adam Morris Assessor: Date Set: 10/09/07 Completion
can the music industry change its tune? Case Study 1B ?V The questions The online downloading of music from the Internet has ripped apart the old business model
Piracy in the Music Industry Introduction The piracy of copyright protected digital goods is a large and growing problem in the music, computer software, videogame
Submitted by handenilay on May 22, 2007
Category: Music and Movies
Words: 2172 | Pages: 9
Views: 350
Popularity Rank: 37,256
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MUSIC INDUSTRY
We can determine music industry as; “The industry which produce, market, distribute, sell music in”. The music industry can be classified in two categories according to case: Traditional and New Business Model. But traditional model is preferred less than new business model in last years especially. Therefore; we can say music industry want to transit to new model completely. There are some advantages and disadvantages for that.
Music Industry
Traditioanal Model
In the traditional model cassettes and cds are used to promote and distribute music by record labels.
New Business Model
Internet is key component of the new business model. Musicians can produce and market their music easily and less costly. This facilitates time and money saving. Low cost entry and easily communication provides to market and reach more consumers. The consumers can communicate other music lovers. They search about musician, music and share ideas. Not only ideas but music can be shared by internet. So, we can say one function of internet is “sharing”. In addition of that, the consumers purchase music which they like on the internet. There is no time or location restriction for them by this way. So, this facilitates buying process for the consumers. “Purchasing” is other function of new business model. Another one is “download”. This motivates the music lovers. Most of customers buy music after listened on the internet.
The case is about how the music industry is affected by internet. The main problems of the industry are copyrights, the use of internet, earning share of the artist.
Earnings share of the artist
In traditional business model; the value chain is consuming very much time and money. Because every stage (A&R Development, Recording, Manufacturing, Marketing, Distribution and Retailing) links to each other and requires to...
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