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Motivation process at Coca-Cola. The Motivation Theory Used Within The
Coca-Cola Company The motivational process of The Coca-Cola ...
... The Motivation Theory Used Within The Coca-Cola Company The motivational process
of The Coca-Cola Company can best be described as one that identifies with ...
... understanding of the diverse beliefs, motivation and needs ... culture that will
institutionalize the process of rapidly ... the management team of Coca-Cola doesn't ...
... Tall hierarchies also cause motivation problems, which is why ... Always Coca-Cola.”
Beverage World ... 1688) Carbonated Soft Drinks Manufacturing Process flow chart ...
... Coca-Cola has assessment centers, which looks for talent ... is the direct output of
the job evaluation process. ... they affect the company’s morale and motivation. ...
Submitted by sahersq on April 19, 2008
Category: Business
Words: 305 | Pages: 2
Views: 66
Popularity Rank: 102,250
Average Member Grade: N/A (Add a Comment / Grade this Paper)
The Motivation Theory Used Within The Coca-Cola Company
The motivational process of The Coca-Cola Company can best be described as one that identifies with Clayton Alderfer?s ERG theory. The workplace productivity within The Coca-Cola Company is unmatched by many organizations today. Three essential elements make up Aldermen?s ERG theory: The first part focuses on the existence needs within the company; the next part addresses the relatedness needs within the company; and the last part touches on the growth needs within the company.
The existence needs of the employees within The Coca-Cola Company can be defined as those needs that have a desired physiological effect on the employees within the company. In addition, it could be the material well-being of the organization itself. In order for there to be harmony within the company, the employees must have a sense of stability in their current position, as well as a potential for growth within the company. Remembering that employees have the desire to be satisfied within the company in which they work, The Coca-Cola Company has many different programs in place in order to assist with this process. For example, the company offers cultural awareness programs and employee forums; these forums consist of employees that share similar interest or backgrounds. The individuals within these forums provide both professional and personal growth to one another. The Coca-Cola Company motivates their employees with incentives and occupational opportunities on a daily basis.
The material well-being of The Coca-Cola Company is being achieved each day. The company uses innovative means in order to reach the younger generation of today. An example of this is their nightclub-based programs which cater to America?s youths. These programs provide live entertainment and custom-designed lounge furniture to the club owners. The company is constantly producing technology which appeals to consumers, and as long...
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