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Television is one of the most powerful and widespread propagators of new trends in language. It transmits lots of information to the widest audience in short period of time, making it universally available for people belonging to different age groups. Language used in television easily penetrates to commonly used language and every neologism that is presented in television becomes a regular word shortly after it is introduced to the public. I want to focus my project on new words in English language that are classified as compound and blend words that appear on TV. I pay a close attention to them since I have watched children programs with my one year old daughter on channel thirteen every morning. Television is a huge information resource and among children programs I find some, that have strictly didactical character and majority of the other programs that are simplified, do not carry important information essential for children’s development, and are often disturbed by numbers of commercials. These kinds of programs serve as a marketing tool for companies producing children toys and cloths and have their goal in creating sort of trends for the youngest customers. Also, the non-didactical children’s TV enhances use of common language weakening the children’s ability to develop and improve standard vocabulary.
Choosing a proper television program for my baby is one of my great concerns, then. I want her to listen and learn language that is as close to the Standard English as possible. For this reason she watches educational programs for children on public television. When I find words like “fantabulous” or “yummylicious” when watching “Fanny’s Feet” it makes me wonder if these words are proper and how often they are used. After a quick research in English dictionaries I find that the above words are representatives of a larger group of neologisms in English language that have became popular in the prior century. The word...

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