OPPapers.com

Marketing

www.businessballs.com

http://www.businessballs.com/freebusinessplansandmarketingtemplates.htm

marketing index

marketing planning process - how marketing fits into overall business planning.
marketing is more than selling and advertising - other issues to consider
advertising and promotion - simple and important guidelines
types of advertising media - different methods and their uses.
direct marketing, advertising, and the law - notably the UK Data Protection Act and Preference Services for telemarketing, fax, mail, etc.
tricks of the trade - secrets of effective printed advertising and maximum response.
PR - make the most of public relations - use press releases for free advertising and publicity.
newsletters - for staff and customers.
website and internet marketing tips - simple tips for internet websites and online marketing.
surveys and questionnaires - process for designing and organizing employee surveys and customer surveys
See also (on other pages):
business planning which includes free strategic planning templates, samples and examples
sales and selling which contains lots of help for developing selling propositions and sales strategies
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business plans - main body sections examples template

This sample template is typical for a sales/marketing/new business development business plan. (A business plan for a more complex project such as an international joint-venture, or the formation of a new company including manufacturing plant or other overhead activities would need to include relevant information and financials about the overheads and resources concerned, and the financials would need to show costs and profits more like a fully developed profit and loss account, with cashflow projections, balance sheet, etc.) Where appropriate refer to your position regarding corporate...