OPPapers.com Essay Index >> Business >> Krcb
We have many free term papers and essays on Krcb. We also have a wide variety of research papers and book reports available to you for free. You can browse our collection of term papers or use our search engine.
KRCB Executive Summary Revisiting and revising an organization's strategy is one of the backbones of the strategic planning process; it involves senior management
KRCB KRCB Date: November 14, 2006 To: CEO From: Vikas Doddapaneni RE: Internal & External Strategy This memorandum analyzes the internal/external concerns as well
Krcb Case Objectives and Use This case was written to illustrate the challenges of management within nonprofit organizations. While the primary objectives and methods
Krcb Executive Summary Revisiting and revising an organization's strategy is one of the backbones of the strategic planning process; it involves senior management
income levels, particularly from membership. In other areas listenership is not exclusive to KRCB so there is further competition from other radio stations as well.
Submitted by ranjit007 on April 20, 2008
Category: Business
Words: 294 | Pages: 2
Views: 76
Popularity Rank: 112,365
Average Member Grade: N/A (Add a Comment / Grade this Paper)
Executive Summary
Revisiting and revising an organization's strategy is one of the backbones of the strategic planning process; it involves senior management considering all issues, both internal and external, which affect how the organization does business now and in the future, and making necessary changes to mitigate threats or build on strengths. A strategic mission needs to reflect current trends and future predictions for the industry; KRCB must incorporate the following into their mission to ensure continued existence and community involvement: improved financial performance, improved programming, increased and improved staffing levels, new technology, and increased geographic areas.
Senior management must make a commitment to be forward thinking in their vision, and to craft objectives that will align with that vision. The following are what I see to be the most pressing objectives for KRCB to consider immediately, but these objectives must be re-evaluated at points in the future as situations change.
Recommended Strategies
1. Stabilize financial situation.
I see this as one of the most important issues to address. Because this is a non-profit organization, competitive advantage over rivals may not come from a financial standpoint. However, ensuring that the organization maintains financial security allows KRCB to continue to provide services to the public, to enhance their product and their market share, and to continue to be an engaged and involved member of this community.
Management must look at the external environment and consider the local and regional economy when creating the yearly budget, in order to determine sources of funds and how to use them properly. For instance, you can see in Exhibit 1 that while underwriting for cash varied from the budget by -41%, underwriting for trade varied by 39%. While revenues from cash underwriting may be used to pay expenses, trade underwriting would...
You must Login to view the entire paper.
If you are not a member yet, Sign Up for free!