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Submitted by syazicioglu on April 18, 2008
Category: Business
Words: 2219 | Pages: 9
Views: 335
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Report of the Presentation
Outline
ļ® History of the Company
ļ® Credo
ļ® SWOT Analysis
ļ® Organization Structure
ļ® Location of Decision Making
HISTORY
Johnson & Johnson was formed by James Wood Johnson and Edward Mead Johnson in a rented space in New Brunswick, New Jersey in 1886. The Company, which produced antiseptic surgical dressings, included just 14 factory workers at its inception. Later in the year, a third Johnson brother, Robert Wood Johnson, joined the Company. It was Robert, who had heard Sir Joseph Lister's theories of germs, who believed in the need to develop sterile dressings.
On October 28th 1887, Johnson & Johnson was incorporated with an authorized capital stock of $100,000, which was held by Robert (40%) James (30%) and Edward Mead (30%) Johnson. The stock was held by the family until 1944, when it began public trading on the New York Stock Exchange. In 1888, the rapidly expanding company now totaled 125 employees and 35,000 square feet of factory space.
After including talcum powder with some medicinal plasters, Johnson & Johnson entered the field of baby products when mothers had discovered the soothing effects the powder had on their babies in 1990. JOHNSON'SĀ® Baby Powder was soon sold separately and featured the same distinctive fragrance used today.
In response to the need for quick treatment of life-threatening injuries incurred by railroad workers, Johnson & Johnson developed the original First Aid Kit. The Company also conducted a comprehensive study of first aid methods, resulting in lessons and techniques that are used to this day.
In 1905, Johnson & Johnson made its...
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