OPPapers.com

Information Systens In Aquarius Marketing

Information systems in Aquarius Marketing



Report By

Prepared by Adedeji Adewola

10th of January, 2008
TABLE OF CONTENT
TASK 1
1.0 INTRODUCTION 4
1.1 ASSUMPTIONS 4
1.2 SYSTEM REQUIREMENTS 4
1.2.1 END-USER REQUIREMENTS 4-5
1.2.2 MANAGEMENT REQUIREMENTS 5
1.2.3 PLATFORM/HARDWARE REQUIREMENT 6
1.3 INFORMATION SYSTEM REQUIREMENT 6
1.3.1 COST 6
1.3.2 TIME 6-7
1.3.3 PERFORMANCE/QUALITY 7
1.3.4 TECHNICAL 7
1.3.5 SCOPE/TEAM 7
1.3.6 POLITICS 7
TASK 2
2.1 PROJECT PLAN 8
2.2 KEY STAGES OF PROJECT PLAN 9-11
2.3 RESOURCE ALLOCATION AND TIMESCALE 11
2.4 IDENTIFY RESOURCES & TIMESCALE 11-12
TASK 3
3.1 TECH ICAL PROBLEMS 13
3.2 NON-TECHNICAL PROBLEMS 14
3.3 EFFECTIVE LEADERSHIP 14-17
TASK 4
4.1.1 LISTENING 18-19
4.1.2 SPEAKING 19
4.1.3 WRITING 19-20
4.1.4 READING 20
4.1.5 FILTERING 20
4.2 COMMUNICATION PROBLEMS 20
4.2.1 UPWARD COMMUNICATION 20
4.2.2 DOWNWARD COMMUNICATION 20-21
4.2.3 LANGUAGE BARRIER 21
4.2.4 PSYCHOLOGICAL PROBLEM 21
4.2.5 PHYSICAL PROBLEM 21
4.2.6 CULTURAL DIVERSITY 21-22
TASK 5
5.1 MENTORING AND COACHING 23
5.2 MENTORING VERSUS COACHING 23-24
5.3 USEFULNESS OF MENTORING AND COACHING 24-25
REFERENCES, BIBLOGRAPHY & APPENDICES 26-31

TASK 1
1.0 Introduction
This report describes the project undertaken for Aquarius Marketing; a marketing company specialized in producing marketing reports for its clients. Due to competition and concerns by its customers to offer a better service, the management of Aquarius decided to employ information technology to manage administration functions, carry out marketing analysis, produce marketing reports for its clients and member staffs and to challenge its numerous competitors for market share.
1.1 Assumptions
Assuming the Aquarius Marketing is...