Honda

We have many free term papers and essays on Honda. We also have a wide variety of research papers and book reports available to you for free. You can browse our collection of term papers or use our search engine.

Honda

Honda Motor CO.

Honda began in 1946 when Soichiro Honda established a Honda Technical Research Institute. It incorporated in 1948. The head office moved to Tokyo in 1952 and the following year Yamato Factory (now Saitama Factory Wako plant) was established.
With continued growth, Honda established its first overseas subsidiary, a motorcycle marketing company, in the US in 1959.
Honda gradually strengthened its presence in Europe after 1961, when it became the first Japanese motorcycle maker to establish a subsidiary in Germany. The foundations of Honda's business in South America were also laid in the 1960s with the arrival of the company's motorcycle business in the region.
In 1963, Honda constructed its first overseas manufacturing facility, a plant for small motorcycles in Belgium. The company continued to expand domestically and internationally, and by 1980 Honda had achieved annual unconsolidated net sales in excess of one trillion Yen.

In 1982, Honda became the first Japanese automaker to manufacture a passenger car in the US. Further expansion occurred in 1993 when Honda
signed a business agreement with Isuzu Motors for product complementation.
The year 1997 was the first year in which a Honda model, the Civic was manufactured and sold in Brazil.
During 2000, the company established Honda South America, a full service company catering to the expanding South American market. The subsequent year, a new subsidiary called Honda Motorcycle & Scooter India was set up and its first 100cc scooter, the Honda Activa, rolled off the assembly line. In July Honda began conducting fuel cell vehicle testing on public roads in Japan. November saw the establishment of Honda Motorcycle Korea, a subsidiary for motorcycle wholesale and retail sales in Korea.
To further enhance Honda's automobile manufacturing activities in the UK, a second factory was brought into operation in the fall of 2001....
  • Submitted by: gorc
  • Date Submitted: 02/18/2006 11:31 AM
  • Category: Business
  • Words: 2340
  • Pages: 10
  • Views: 1809
  • Rank: 9040

Related Essays

  • Can Bajaj Overtake Hero Honda In 2007? Can Bajaj overtake Hero Honda in 2007? ... Will Hero Honda, the market leader for over a decade and a half, finally have to give way to B...
  • Honda A Honda A. Honda (A ) Case study What are the concepts of strategy illustrated in the case? ... Honda followed principle of developi...
  • Honda Cog Analysis Honda Cog Analysis. In 2003 Honda, in the UK market, was having trouble selling cars. ... The Honda Accord “Cog” is a very int...
  • Honda Motor Company Analysis honda motor company analysis. Honda Motor Company is a multinational Company. Honda Company is found in Japan at the early first time. ...
  • Honda- Rover honda- rover. Rover Honda Alliance ... At the same time, Honda was becoming a larger player in the automobile sector. After laying...

Saved Papers

Save papers so you can find them more easily!

Join Now

Get instant access to over 170,000 papers.

Join Now