Hip Hop: An American Culture
Hip-Hop
Over the course of history music has been a center piece in every culture. Every genre of music can be linked to a specific culture or demographic group. Within that link one can look at music beyond the sound of it. Music can be seen as an emotion, an inspiration, and a tool for communication.
Within the last 50 years music has become a great unifier of diverse populations (www.csupomona.edu). This is evident in the songs that are written by music artist and groups. Their songs express various societal problems that audiences are living with or can relate with. Music has also become a tool for communication to the masses of a certain demographics. This is extremely evident in the music genre hip-hop.
Since the emergence of hip-hop in 1979, when the Sugar Hill Gang produced the enormously successful song entitled Rapper's Delight (www.csupomona.edu), hip-hop has become a dominant culture force in politics, and marketing by corporations. Recently, hip-hop has become the playing field used by corporations to sell their products and services through hip-hop artist. Hip-hop has also recently become the arena for political issues to be addressed. Considering these two factors one must analyze the outcome of having politics and marketing involved in the hip-hop culture. This analysis should determine whether or not the involvement of marketing and politics is good for hip-hops audience, which contains mostly young teenagers and adults. The effects of hip-hop being used in politics and marketing plays an important part in shaping the minds of these young teenagers and adults. This is because they're involved in hip-hop on a daily basis. It is a culture that young teenagers and adults have come to adopt. A culture that shapes and molds their life in areas such as: their language, clothing, personality, and ideology.
Some of the most important aspects that contribute to a culture are the products and services that are...
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