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Healthlite Yogurt Company

Improving Healthlite Yogurt Company with
Information Systems Technology

Chris Davis, Michael Jorgensen, Sean Roach

Business 310: Information Systems Technology
Dr. Myers
December 14, 2006
Objectives of this Report
Our group will be acting as consultants to Healthlite Yogurt Company to help them to redesign their business processes for sales, marketing, and order processing using information systems technology in an effort to make the company more competitive.   Our report includes
    • An overview of the organization
    • Analysis of the company’s key problems
    • An overall management plan for improving Healthlite’s business processes and system
    • A listing of major changes required to achieve our plan
    • Examples of what our plan will enable the company to do in the form of data entry and reports
    • Description of how the company should transition between the old and new systems
    • Quality Assurance Measures
    • Analysis of organizational impacts of our solution including, human interface issues, possible risks, and effects on jobs and interest groups
  Through our analysis and consultation, we believe that Healthlite Yogurt Company will greatly improve their efficiency and profits.

Overview of Healthlite Yogurt Company
Healthlite Yogurt Company is a fast growing producer of yogurt based-products including low-fat yogurt, frozen desserts, dressings, and other related health products.   The company has its corporate headquarters in Danbury, Connecticut with processing plants across the United States in New Jersey, Massachusetts, Tennessee, Illinois, Colorado, Washington, and California.   It operates in 20 sales regions, each with its own regional sales manager and roughly 30 sales representatives.   At its corporate headquarters, a team of 12 employees make up the company’s marketing team.
Healthlite Yogurt Company has experienced tremendous growth recently with their sales having tripled in the last 5 years.   However,...