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Global Communications Benchmarking Research

Global Communications Benchmarking Research
Global Communications is not the only company who had to make serious decisions that would affect not only the company, but the consumers as well. Competition is very high no matter what company it is. Since it is very high, companies need to strategize or perform cost-cutting plans in order for the company to be one of the top. All the companies that we have researched have done generic benchmarking. “Generic benchmarking is a comparison of own processes against the best processes around regardless of the industry. The objective is to identify the best practices in any type of organization that has established a reputation for excellence in the specific area being benchmarked” (Spendolini, 1992). Global Communications’ ideas for cost-cutting, expanding the company internationally, and outsourcing were similar to other company’s plans. Some of the companies we have researched implemented their new plans differently than Global Communications. Some would consider that Global Communications’ actions were done unethically.
AT&T Wireless
AT&T Wireless was created when AT&T Inc. merged with Bell South in December 2006. Bell South used Cingular Wireless as their wireless company. Cingular Wireless was one of America’s best wireless providers for a very long time. After the merger, AT&T Wireless became the largest wireless company in the United States, with more than 65 million subscribers. They have a technical support staff in Redmond, Washington which takes care of any technical questions throughout the United States. They employ over 30,000 people in the old logger town. A company as large as AT&T, in a small town as Redmond, makes the company essential to the survival of the town. There are rumors and reports that AT&T is in talks to outsource all their technical jobs overseas. Global Communication is going through the same situation were top executives are planning to...

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