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Submitted by don_match on July 12, 2007
Category: Business
Words: 1512 | Pages: 7
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Gap Analysis: Global Communications
Global Communication is on a current mission to reposition it self to become a global leader in communication. Unfortunately, some implications are discovered among the leadership that could dismantle the values and beliefs of the company. This has an immediate impact on its backbone, the employees. The following information will discuss the issues of money, the implications that come with the decision to outsource, and the organizational communication issues. This will also analyze opportunities such as peer teams and pay increase strategies. Global Communications has set targets and goals that will allow the company to retain employee morale and move towards its goal to become a global leader in communication.
Situation Analysis
Issue and Opportunity Identification
Global Communications' stock value has dwindled drastically over the last 3 years. Its stock traded at $28 per share, now the stock is valued at $11 which is more than 50% depreciation. This causes serious concern with the stockholders. Global Communications has a strategy to counter this slide. Global plans to introduce new services. Global believe that broadening their services will bring new customer and make them more competitive. Global Communications also plans to partner with a wireless and a satellite provider to also attract different varieties of customer especially small business owners. The company also wants to more aggressively market internationally. Global Communications has created a strategy to cut-cost through outsourcing technical support to India and Ireland. This strategy creates a threat of a large scale layoff of current employees. This strategy also comes with some major implications. A large scale layoff would tarnish the image of Global Communications which prides itself on it loyal employees. This will also affect the overall morale of the company's employees and affect the retention of talented employees....
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