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Gap Analysis: Lester Electronics. Table of Contents Situation Analysis 3 Issue
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Submitted by kvnichols on February 16, 2008
Category: Miscellaneous
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Gap Analysis: Lester Electronics
Lester Electronics, Incorporated is a distributor of electronic parts to small and medium sized electronic manufacturers within the U.S. and Europe. Lester generates approximately $500 million in revenue per year. Lester Electronics has an exclusive distribution contract with a Korean capacitor manufacture, Shang-wa (University of Phoenix, 2008). This strategic partnership has allowed Lester Electronics to be a dominant market player in the United States. However, Lester has a very minor portion of the market in Europe and Asia. In order grow the business and secure the capacitor supply chain, Lester must evolve from the status quo business plan. Of the several strategic growth opportunities, such as buy Shang-wa Electronics, form a joint manufacturing venture with Shang-wa Electronics, or sell Lester Electronics to Avral Electronics, the Lester Board of Directors has chosen to merge Shang-wa Electronics. The merger will secure Shang-wa as a supplier which accounts for 43% of Lester’s revenue and provide a market opportunity in Southeast Asia.
Lester now needs to evaluate fully the financing of these capital expenditures through some combination equity or debt in order to merge and grow the business. This business plan requires planning in order appropriately structure the financial backing that adds the greatest value and mitigates risk to the shareholders. Within the strategic merger plan, Lester needs to assess financing needs for wealth maximization, identify medium-term financing alternatives, and analyze long-term financing instruments in order for the merger to meet the end state goals.
Situation Analysis
Issue and Opportunity Identification
The capacitor market has been volatile over the last several years due to unprecedented technology advancements in the technology arena. In order to combat overseas competition and to maintain a competitive position in the United States marketplace,...
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