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Gap Analysis: Global Communications Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications University of Phoenix Gap Analysis: Global
Submitted by melissachick on April 13, 2008
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Gap Analysis: Global Communications
Gap Analysis: Global Communications
As a result of increased competition, Global Communications is under pressure to regain its position as a leader in the telecommunications industry. The senior leadership team was forced to come up with a plan to cut-costs and realize growth. This paper will analyze the situation facing Global Communications by identifying the issues and opportunities facing the company and through analyzing the stakeholder perspectives and present ethical dilemmas. An end-state vision will be given for the company that will outline where Global Communications wishes to be. Lastly, a gap analysis will be done to determine the changes that are needed by Global Communications and the challenges these may present. Several tables will be used to help manage ideas and outline the information for each section of the paper.
Situation Analysis
Issue and Opportunity Identification
As a result of competition and the introduction of package deals by cable companies, the stock value of Global Communications has dropped significantly over the past three years. By taking a creative approach, Global Communications has the opportunity to regain its strength in the marketplace by introducing new services. The company has taken the first steps towards a successful future by creating alliances with satellite and wireless providers as part of their plan to realize growth. The second part of Global Communications plan is to outsource technical call centers to India and Ireland in an effort to cut-costs. The opportunity presented here is an increase in profitability. The downside is the impact this will have on thousands of domestic employees. Most will be laid-off while some will be relocated. The employees who are relocated will receive a pay-cut. Decrease in employee morale and productivity are expected. Due to lack of effective communication, the Technologies Workers Union...
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