1/ Describe The competitive environment for Bridgestone as well as the accounting system currently in use
Prior to 1980, when the US market was dominated by US automotive manufacturers, competition in the manufacturing of automotive components was limited to US local suppliers. As foreign automotive manufacturers settled in the US market, competition in manufacturing automotive components became more intense. The scarcity and the expensive gasoline following the oil crisis of the end of seventies combined to the loss of the market share to foreign manufacturer intensified the competition.
Mike Lewis realize that despite having reached 65% vs 80% (the world class uptime) through the productivity program accomplished (tracking