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Cereal Repression. "Disease ... It seems that cereal today represents a pseudo-sexual
repression and a youth culture rebellion all in one. Children ...
... Regrettably, the climate has been one of almost universal repression, hostility
and open ... BC when the seed had been replaced by more palatable cereal grains.7 ...
... than we muster while reading the ingredients on the back of a cereal box, while ... that
they saw a region so steeped in despair and failure and repression that it ...
Submitted by TDurden on November 30, 2005
Category: Psychology
Words: 1340 | Pages: 6
Views: 453
Popularity Rank: 20,964
Average Member Grade: N/A (Add a Comment / Grade this Paper)
"Disease is never the legitimate result of the normal operations of any of our organs." Sylvester Graham wrote this about societies lack of sexual self-control. He was an adamant believer that masturbation and lust were the causes of our diseases and physical ailments. This spurred him to create a sanitarium for people trying to fight these urges. It's no secret that sex and sexual expression were often seen as mental problems that needed to be suppressed. By 1840, Graham's ideas had inspired a man named James Caleb Jackson. He invented a tasteless graham flour wafer that he called "Granula". This was a precursor to what we call Granola. By 1866, Graham's philosophy had spread to a Seventh-Day Adventist, Ellen White. She decided to open her own sanitarium in Battle Creek, Michigan. When the facility was opened, she hired John Harvey Kellogg, a physician for the institute. John then hired his brother, William Kellogg for a clerical position. In 1902, the brothers were working on a grain based food product for the masses and stumbled upon cornflakes. After a heated legal battle, the brothers split and William kept the franchise running as the first cereal company.
Now, with sex at the forefront of most of America's cultural pallette, breakfast cereal still remains a big (if not subtle) influence. Advertising in the early 50's showed Superman eating his cornflakes with Jimmy Olsen. It was feared that if they were to show him with Lois Lane, the American public would assume they had spent the night together. But let's take a look at some other children's cereal mascots. The easiest iconic figure to look at in this light is the Trix Rabbit. Since his induction, he has wanted nothing more than a simple bowl of Trix. Yet he is denied every time, almost cruelly. He has tried everything to obtain the object of his desire including disguises and manipulation. This character is never depicted as particularly shady or conniving. He always seems to be sad...
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