Business Proposal
Vodafone Group Plc: The World's Largest Mobile Community
Vodafone Group Plc is the world's leading mobile telecommunications company, established in the UK in 1983, providing a wide range of services including voice and data communications. With a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States through the Company's subsidiary undertakings, joint ventures, associated undertakings and investments. It has equity interests in 26 countries and partner networks in a further 13 countries - leaving an unmatched network footprint that has access to a total customer base of almost 155 million proportionate customers1.
Vodafone Australia: 3G Pioneer
Vodafone was awarded the third Australian mobile telecommunications carrier licence in December 1992. In September 1993 the company began providing GSM mobile telecommunications services with network coverage in Sydney, Melbourne and Canberra. By March 1994, the mobile network was extended to the cities of Brisbane, Adelaide and Perth2. Vodafone has played a significant role in Vodafone Australia's business since its inception as well as in the management and development of Vodafone New Zealand and Vodafone Fiji
Services: Business Cap - for a single or for 2-60 mobile connections, Mobile or PDA set up, Data Solutions, Messaging Solutions, Voice solutions, 123 Info Services, Government Services3
Employment: Over 1,400 permanent employees4 in Australia while over 60,000 employed world wide5
Market: Vodafone Australia operates a GSM digital mobile network that covers 93 per cent of the Australian population. More than 3 million customers are connected to Vodafone, which is almost a 17 per cent share of the Australian mobile market while rest is covered by other major companies like Telstra Corporation Ltd., SingTel Optus Pty Ltd, Hutchison Telecommunications (Australia) Ltd. And network investment here in Australia...
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