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Business Plan For A Dive Shop

Preface

Throughout the past block, MRT Management has been working on a business plan which from MRT Management prospective will have great an opportunity to become a successful business. MRT had to implement all the knowledge gained during the past three years at the Hotelschool The Hague in order to accomplish this report. Furthermore, personal experience and knowledge as well as intensive research were the foundation of this report.

The following Business Plan is written for the benefit of our coach, Mrs. Jooste, and all other lecturers and teachers who helped and guided us through the process of developing our idea.

Moritz von Kummer, Roger Langmann and Thijs van Schijndel (MRT Management) hope that this report is easy to read, as realistic as possible and that it might come alive in the future.

Yours Sincerely,

MRT Management


Cover Letter

Deep Sea Diving Adventures
Sea World Drive, Main Beach
Gold Coast, 4217
Australia

ABN AMRO Bank
Mrs. M Jooste
Account Manager
Brusselselaan 2
2587 AH The Hague
The Netherlands

Dear Mrs. Jooste,

Deep Sea Diving Adventures Management namely, Thijs van Schijndel, Roger Langmann and Moritz von Kummer as well as the silent partner (former navy diver and co-founder of "Underwater Times") would like to follow up on previous conversations and meetings regarding the Deep Sea Diving Adventures business idea at Australia's Gold Coast. DSDA Management is glad to present the business proposition for experiencing unique, high quality and service minded dive courses for the domestic and international diving industry of Australia.

This report will give an accurate overview of revenue predictions for the first years of the operation. These expectations are all supported by the necessary financial figures, and will illustrate the expected turnover for the period of the Product Life Cycle. It will also be shown how Deep Sea Diving Adventures will distinguish itself through diverse products and...