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Blockbuster

1. PEST
1.1 Politic

Under the "Family Entertainment and Copyright Act", a person or the offense in second or subsequent offence can be either imprisoned for not more than 3 or 6 years or fined or both if found guilty to uses or attempts to use recording device to transmit or make a copy of a motion picture or other audiovisual work protected under the title 17 [http://www.copyright.gov/legislation/pl109-9.html].

1.2 Economic


Source (http://www.dvdinformation.com/News/press/010802.htm)

According to the DVD Entertainment Group, Americans spend more money on purchasing and renting movies on DVD n VHS. Statistic shows that, DVD becomes a popular entertainment among Americans by the year 2001 by reaching $16.8 billion compare to other entertainment spending.

Digital American stated that, retails of DVD sales grew 34 percents in 2003 to 34 million units. This followed by a 50 percent gain in 2002 and a 69 percent gain in 2001. [http://www.ce.org/publications/books_references/digital_america/home_theater/video_source_components.asp]. Relate to above statement, it is proven that DVD become more popular than CDs and VHS on the market since there are lot of DVD players been sold out for the pass 3 years.

1.3 Social

Changes can be seen from a typical customer behavior into an E-process renting process. Beside that, culture changed from watching movies in cinemas to home after they enable to rent their preferred DVD title movies by renting them in any DVD renting and selling shops or order them through the net. [ ]

People now days enable to record their favorite TV shows and save them into DVD through their recorder that is built with TiVo compliant. Their can just set the time to record in the recorder and it will record the TV shows when come to the time been set to. [http://www.summer.harvard.edu/2005/courses/syllabi/31820/ssams196.pdf]

1.4 Technology

Copyright data embedded within the audio signal is an excellent protection piracy...