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Analysis Of Tesco

Submitted by Vennessa on May 4, 2008

Category: Business
Words: 3088 | Pages: 13
Views: 852
Popularity Rank: 7,460
Average Member Grade: N/A (Add a Comment / Grade this Paper)

Task A- Market (s) Environmental Analysis
INTRODUCTION
Tesco PLC is a major food retailer that operates primarily in the United Kingdom. The company operates 2,291 supermarkets, superstores and convenience stores in the United Kingdom, the rest of Europe and Asia. The company also offers financial products, such as insurance and banking services, as well as electrical appliances and telecommunication products. For the year 2007 to date, Tesco PLC achieved revenues that totaled £ 46,611 million, an increase of 10.9% against the previous year revenues that were £42,016 million. Tesco is one of the largest food retailers in the world, operating around 2,318 stores and employing over 326,000 people.
It also provides online services through its subsidiary, Tesco.com. The UK is the company’s largest market operating under four banners: Extra, Superstore, Metro and Express. Tesco sells approximately 40,000 food products in its superstores, as well as clothing and other non-food lines. The company’s own-label products are at three levels, value, normal and finest. Own brand accounts for approximately 50% of sales. As well as convenience produce, many stores have gas stations. The company has become one of Britain’s largest petrol independent retailers. Other retailing services offered in the UK include Tesco Personal Finance and Tesco.com. Tesco Personal Finance. The company has operations in the rest of Europe, including the Republic of Ireland, Hungary, Poland, Czech Republic and Slovakia. Tesco also operates stores in Asia, including Thailand, South Korea, Malaysia and Taiwan. Its products and services include:
Store types: Extra, Superstore, Metro, Express, Tesco.com; Store offerings: Food Retail, Non-Food Retail, Petrol Stations, Home Living Range; and Tesco Personal Finance: Life Insurance, Pet Insurance, Home Insurance, Travel Insurance, Motor Insurance, Savings Accounts, Personal Loans, Secure Investment Bonds and Online...

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