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Analysis of How Microsoft Should Spend its Cash. Analysis of How Microsoft
Should Spend its Cash Microsoft has a nasty problem: figuring ...
... used to express the results of the analysis (David ... 7. Google engineers are encouraged
to spend 20% of ... alliance – The $44.6 billion bid from Microsoft is its ...
... such as Coca Cola's brand name and Microsoft's domination of ... a lot of money left
over to spend on other ... figures (which are needed to do gross margin analysis). ...
... Microsoft has just launched a new operating system (see Threats above) and will
spend its efforts on ... PEST analysis PEST analysis is very important that an ...
... idea was simple: let current PC owners spend $500 to ... In this financial analysis the
company’s ratios are ... such as Dell, Hewlett Packard and even Microsoft. ...
Submitted by johnjonesiscool on April 28, 2008
Category: Business
Words: 974 | Pages: 4
Views: 115
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Analysis of How Microsoft Should Spend its Cash
Microsoft has a nasty problem: figuring out what to do with $31.6 billion in cash. We can picture a sleep-deprived Bill Gates and a red-eyed Steve Ballmer toiling away night after night, trying to get Microsoft out of this predicament. It must be tough. So we decided to help them out by making a few suggestions on how Microsoft should spend its cash hoard.
We're going to propose a variety of acquisitions. While the company hasn't historically had an acquisitive culture, that seems to be changing. Last November, Microsoft hired Richard Emerson--a former managing director at the investment bank Lazard Frères--to head its mergers and acquisitions division. A month later, the company announced the purchase of the software developer Great Plains Software for $1.1 billion.
The only possible hitch could be its ongoing legal battle with the U.S. Department of Justice and 18 state governments regarding antitrust violations. Sources interviewed for this article, however, say that a settlement is the most likely outcome for the legal dispute, and that such a resolution would cost Microsoft between $1 billion and $2 billion. But that's chump change. Here's what it should do with the rest of the dough.
First, we think Microsoft should buy the security software developer Symantec. Microsoft software has often been plagued by security concerns, and acquiring Symantec would improve its product line with powerful antivirus and firewall capabilities. Since Symantec has a better mix of desktop and enterprise products than other companies in the sector, acquiring Symantec would buy more bang for Microsoft's buck than, say, springing for Network Associates. The deal, however, wouldn't be cheap. We put the cost of such a purchase at $4.2 billion, based on a 20 percent premium to Symantec's market value as of August 14.
Microsoft should also buy the...
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