Amul
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Amul
A Summer Internship Project Report on
“To Analyze Sales of Dairy Products Amongst Unorganized Retailers and Concept Testing of Aseptic milk in Pouch for Amul in Pune and PCMC region.”
Submitted in partial fulfillment of the requirements for the degree of
Post Graduate Diploma in Management (Marketing)
By
SHASHANK SHEKHAR AGARWAL
(Roll No. A2-1)
Under the guidance of
DR. SANDEEP SOLANKI
A Study Conducted for AMUL
[pic]
At
Indira School of Business Studies,
Tathawade, Pune 411033
(2008-10)
ACKNOWLEDGEMENT
CONTENTS
|Chapters |Particulars |Page numbers |
|1 |Executive Summary | |
|2 |Introduction | |
|3 |Industry overview | |
|4 |Company overview | |
|5 |Theoretical background | |
|6 |Objectives | |
|7 |Research Methodology | |
|8 |Analysis | |
|9 |Findings...
- Submitted by: ssagarwal
- Date Submitted: 09/20/2009 11:20 AM
- Category: Business
- Words: 14341
- Pages: 58
- Views: 229
- Rank: 4627